Modo is a campaign by Ecology Action dedicated to reducing regional carbon emissions by promoting active transportation. The Modo team collaborates with schools, local government agencies, and community organizations to deliver youth bike and pedestrian safety education, host regional biking challenges, and advocate for sustainable city planning and pilot infrastructure projects. To support these multi-faceted community initiatives, the campaign required an accessible, engaging digital home and flexible outreach collateral.

The Impact

Working within a lean creative team, I led the web development and supported the visual design for the official Modo campaign site (letsmodo.org). I continue to provide ongoing site maintenance and optimization alongside comprehensive graphic design and media production. My ongoing work includes designing regional outreach posters, flyers, and event graphics, as well as producing custom motion graphics and video edits to drive community engagement across digital and social channels.

Web design & development
Web design & development letsmodo.org

development of Santa Cruz Bikeway project page, letsmodo.org/bikeway

Welcome and Share the Road posters
Welcome and Share the Road posters
Share the Road poster
Share the Road poster
Open house flyer
Open house flyer

Animation to introduce the Modo brand during launch

E-bike safety factsheet
E-bike safety factsheet