Adventures of Carlienne
Multi-Channel Brand Building & Lifestyle Content Creation
Adventures of Carlienne was a co-founded lifestyle and media brand built around pursuing personal passions, focusing on travel, cooking, and yoga. Designed to inspire and engage a creative online community, the platform spanned an editorial website, digital social media channels (Instagram, YouTube), and physical promotional merchandise.
The Impact
As co-founder and lead creative, I established and managed the brand’s end-to-end visual identity and digital presence. I built, coded, and wrote editorial content for the website, adventuresofcarlienne.com, while creating custom illustrations, graphics, and physical merchandise—including stickers and pin buttons—managing printing and production logistics. Across digital channels, I provided lifestyle photography, custom motion graphics, and animation, while co-managing social media strategy, videography, and project logistics.
