Cisco 360 Marketing Launchpad
High-Velocity Campaign Design for Enterprise Tech Partners
The Cisco 360 Marketing Launchpad was a major initiative designed to equip hundreds of global partner organizations with custom, launch-ready digital marketing assets. Working with C&Z Marketing team, the goal was to create a unified campaign framework that allowed nearly 50 distinct international partners—including global tech and telecom leaders like Orange, Telefónica, BT UK, and Colt—to promote Cisco solutions while honoring their own unique brand guidelines.
The Impact
Over an intensive four-month sprint, I served as a visual designer adapting Cisco’s core campaign framework across almost 50 unique brand guideline suites. Working in close rhythm with a multitude of copywriters, editors and project managers, I designed and produced hundreds of cohesive digital assets—from custom landing page layouts and infographics to social media graphics and sales briefs. It was a fast-paced test of speed, system management, and precision, ensuring every partner received a polished, fully brand-compliant suite on time and without sacrificing design quality.
